The Volkswagen Group
Volkswagen AG, leading German automobile manufacturer founded by the German government in 1937 to produce car seat mass of cheap people are in Wolfsburg, Germany.
The company has been operated by Deutsche Arbeitsfront German Labor Front, a Nazi organization The Austrian automotive engineer Ferdinand Porsche who was responsible for the original design of the car, was hired by the German Labor Front in 1934, and the ground was broken for a new factory in the state of Lower Saxony in 1938 the outbreak of the Second World war in 1939 took place before mass production could begin, and the plant was reassigned to produce military equipment and vehicle military involvement of Volkswagen made its plant a target for allied bombers, and by the end of the war, the factory was in ruins It was rebuilt under British supervision, and mass production of the Volkswagen started in 1946 the control of the company was transferred in 1949 to the west German government and the Land of Lower Saxony in that time, more than half the cars pa rticulières produced in the country were Volkswagens.
Volkswagen production developed rapidly in the 1950s, the company introduced the Transporter van in 1950 and Karmann Ghia coupe in 1955 overseas sales are generally strong in most exporting countries, but because of the small car, rounded appearance unusual and historic connection to Nazi Germany, sales in the US were initially sluggish the car began to be accepted in the United States in the years 1950, however, the Volkswagen of America was established in 1955 the American advertising agency Doyle Dane Bernbach was hired to represent the brand in 1959, and the result was a historic campaign that helped popularize the car as the Beetle and the promotion of its size and unconventional design as a consumer benefit the campaign was very successful, and the Beetle has been for many years s most popular imported car in the US Although Volkswagen has done a lot of detail changes to the Beetle, the base rear engine design and rounded shape remained the same The company has developed other rear-engine models with a more modern and improved engineering style, but none has been as successful as the Beetle.
Competition from small cars with more modern designs and Finance increasingly troubled the company eventually dictated a business philosophy of change towards the development of more modern car models and sportier Therefore, Volkswagen began eliminating its rear engine cars in the 1970s, replacing however, to drive front-wheel engine before the first drawings of the new cars was K70 short in 1970, followed by the Passat in 1973 more important is the Golf, first called the Rabbit in the United States, which was introduced in 1974, the Golf was an instant commercial success, effectively replacing the Beetle in the range of the company and ultimately become the best-selling model of Volkswagen worldwide.
Joint ownership of Volkswagen by the West German government and the Land of Lower Saxony continued until 1960, when the company was mostly denationalised with the sale of 60 percent of its shares to the public for years 1950 Volkswagen operated plants in much of the world, including Mexico, Brazil, China and the United States in addition to passenger cars, the company also produces vans and Volkswagen commercial vehicles has several other automakers including Audi and Porsche in Germany, SEAT Sociedad Española de Automóviles de Turismo in Spain, the Czech Republic Škoda UK Bentley Lamborghini in Italy, and Bugatti in France.
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Volkswagenwerk AG is a German automobile manufacturer; Volkswagen name means popular car; founded in 1937 by Ferdinand Porsche, with the cooperation of the German government; after WWII Heinz Nordhoff led the company and distanced from this past Nazi association; with regular production, the world famous VW Beetle became the best selling car ever made and the first car to outsell Ford Model T; imports to U S started 1950; by early 1970 production stopped after 20 million had been sold; later models were successfully Rabbit and Golf.
Volkswagen AG German company, Volkswagen, German state of Lower Saxony, the German Government State.